Oh my goodness!
When we signed up to exhibit at Novell’s Brainshare 2011, we did not expect an event with so much excitement about Novell and their new direction under Attachmate.
It has been a week now since we got back, and we are still reeling from both the event and the aftermath (and all of the incredible travel disasters that occurred on the way but that is a completely different blog!)
The people were amazing. With over 2000 people in attendance the atmosphere was beyond what we anticipated. We had so many fantastic people visit our booth from all over the world, both at the Oktoberfest theme party and during the week. I can’t recall a Brainshare (and I have been at more than I care to admit) where I have worked so hard and seen so many people come past our booth. It was great to catch up with some of our existing customers from afar as well as meet a host of potential new ones.
While our SD MeetMe product was very much a hot topic, Adrian, Henrik and I were very much left with the impression that controlling risk, Compliance and email Archiving are definitely the topics of the hour, and the interest we had from attendees regarding SD Archive for archiving, retention, eDiscovery and restoration of GroupWise accounts was fantastic to see.
The technology showcase and lab was hot with excitement over the new products that Novell had on offer and the number of partners who participated in the event. Attachmate have invested heavily in the Novell teams, both on the product side and on the customer side and this was very evident. So if you haven’t yet had a visit from Novell people who are re:focused on their customers- expect one.
Lots of work has been done with GroupWise 2012 and its impending release was cause for much talk and excitement around Brainshare. We gained a unique opportunity to chat in depth with the Collaboration team and the magic that they have worked with GroupWise and Vibe is going to make those two products unstoppable.
GroupWise 2012 users can expect dramatic improvements to mobility (particularly on Apple’s iPad and iPhone – which are very near and dear to my own heart) as well as a very sexy new Web Access interface. Integrations with Vibe make anyone looking at Microsoft’s SharePoint do a double take; and the wondrous inclusion of Novell’s Data Synchroniser virtually eliminates any third party integration arguments people have thrown at Novell in the past.
If you have recently migrated away from GroupWise- you should be kicking yourself, and if you haven’t but are thinking migration is a foregone conclusion, you might want to revisit those business reasons and have another look before you make a costly mistake.
Novell is back in the house! See you at Brainshare in 2012!
Adrian (VP Bus Dev & Marketing), Taryn (CEO) and Henrik (BDE) at the Oktoberfest Theme Party- Brainshare 2011
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